Korean based brand General Idea has just started but are already doing great things.
Started by Bumsuk Choi back in Spirng 2004, the young designer has already worked on a number of collaborations around F1 Racing.
No doubt he will see lots of success in America, where Asian tailoring is wanted.
“For Fall/Winter 2009, Bumsuk Choi focuses on highly tailored jackets and coats in geometric shapes and constructions. Bumsuk’s continuing color palette of black and gray are broken up with unexpected pops of bright color and metallic details. The line also includes quirky shirting, oversized knits, playful pants…”
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